Tesla Adjusts U.S. Pricing Strategy as Competition Intensifies
Tesla is adjusting its U.S. pricing strategy as competition across the electric vehicle market intensifies and consumer demand becomes more selective. After years of setting
Ford Previews Next-Generation Hybrid SUVs for the U.S. Market
Ford is previewing a new generation of hybrid SUVs aimed squarely at the U.S. market as the automaker sharpens its focus on profitability, fuel efficiency,
U.S. Automakers Prepare for Uneven Consumer Demand in 2026
U.S. automakers are heading into 2026 expecting consumer demand to remain uneven across regions, price points, and vehicle segments. After several years of disruption and
Analysts Say Auto Market Has Shifted From Expansion to Optimization
Industry analysts increasingly agree that the global auto market has moved out of an expansion phase and into one defined by optimization. After years of
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Executives Signal Slower Product Cycles Across the Industry
Wall Street is dialing back earnings expectations for U.S. automakers as the industry enters a more restrained phase in 2026. After several years of volatile
