There are good news for the lovers of the most favorite bike Royal Enfield from youth to people of all age groups. The company is now focusing on further strengthening its hold in the middle-weight motorcycle segment. The company is preparing to launch more and more new models on an annual basis than before. At the same time, it is also big news that the company is also planning to make bigger models (Big Bikes) which can also be launched by next year. The order book of Royal Enfield, which is owned by Eicher Motors and holds a leadership position in the 350cc to 650cc segment, seems to be in full swing at the moment. The company currently has so many orders that the company’s factories will have to work continuously for 2-3 months to fulfill these orders. Eicher Motors shares have closed in the red mark in today’s trading. On NSE, this stock closed at 2,744.60, down by Rs 23.15, or 0.84 percent.
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Talking to the analyst Vinod Dasari, CEO, Royal Enfield said that we have a very exciting product pipeline. Royal Enfield is all set to launch the highest number of models this year so far and this is just the beginning.
During the last few months, Royal Enfield has launched new color variants of the 350cc Continental GT and Interceptor apart from the Meteor 350 and the new Himalayan. However, in this conversation Vinod Dasari did not reveal which models are going to be launched.
Vinod, CEO of Royal Enfield said that we will continue to launch a new model every quarter as it is already too late due to Corona. We can say this much that we are going to bring very big models ahead and we are very excited about it.