Motorcycle Manufacturers Expand Beginner Rider Programs in the U.S.

Motorcycle manufacturers in the United States are expanding beginner rider programs as part of broader efforts to attract new riders and support entry-level participation in the motorcycling community. These initiatives are designed to make it easier for first-time riders to learn essential riding skills while becoming familiar with motorcycles and safety practices. Many programs focus […]
U.S. Motorcycle Riding Events See Attendance Growth Post-Pandemic

Motorcycle riding events across the United States are experiencing renewed growth in attendance as enthusiasts return to group rides, rallies, and community gatherings following the pandemic period. Organizers report that participation levels at many events have increased as riders seek outdoor recreational activities and opportunities to reconnect with the broader motorcycle community. Several major rallies […]
Kawasaki Invests in Electrified Two-Wheeler Platform Development

Kawasaki is increasing investment in electrified two wheeler platform development as the company prepares for a gradual transition toward alternative propulsion in key global markets. The initiative focuses on modular electric architectures capable of supporting multiple motorcycle categories, including commuter bikes, lightweight sport models, and urban mobility solutions. Rather than launching isolated electric products, Kawasaki […]